
By Jake Verity
I’m sure there’s many people who read this headline and find it premature. And that’s fair enough. It might be too early in the season for this.
But then again, why should it be? Whether we can reach the Championship this season, or not, it should be our eventual aim and ambition (and why stop there!) So, let’s have a conversation about it.
It has been 21 years since we last played football in the second-tier. An incredibly long time.
Clubs that feel fairly equal to us in terms of size and stature like Bolton or Barnsley have both tasted Championship football far more recently than we have, and far more frequently too. They’ve never quite dropped as low as we have either. Or if they have, not for as long.
But also clubs we definitely think, feel and know we are much bigger than (and yes, I think that’s absolutely fine for us to say) like Colchester, MK Dons and Scunthorpe have also been in the second-tier more recently than we have. Even Gillingham, Southend and Yeovil. It really has been that long.

Why does it matter?
Well, let’s get the obvious bit out of the way. We want to see Bradford City being as successful as possible, and it’s the division above the one we’re in.
But there’s also the hugely transformational change it can bring to our club and city.
Last week, it was confirmed Bradford Bulls would be returning to the Super League. For a City and Bulls fan at the turn of the millennium, you were watching Premier League football, and arguably, one of the best Rugby League teams in the world.
Fast forward two decades later, and you were watching a fourth-tier, and second-tier club; both who have battled off the pitch issues and at times, were concerned about their extinction.
But now? Bradford is back. A top-tier rugby club and third-tier football side who are trying to make that next step up (we’ve also had a good go in the League Cup, too!)
We’ve always been well followed, even when times have been bad.
But our support has hit another level. Taking 5k to Bolton is remarkable. But selling out at Plymouth is no small achievement either. Valley Parade sits a mere 75 seats away from being top of the average attendance in the division this season on an average of 21,125 (a title we may well give Bolton, after selling so many for that game).
It matters because we’re a huge city with massive potential. Our support has always been good, so I shouldn’t be surprised. But it’s a mighty impressive achievement and a real indication that this is a football club going in the right direction.
But as we learned in League Two, away allocations and stadium sizes alone won’t be enough to get us where we want to be.

But this squad maybe is?
The strength in depth. The ability of the side that Graham Alexander has pulled together feels fearlessly unstoppable. Pressing from the first minute to the last, and bringing the supporters with them as every ball is kicked right up until the end. But also after the game too, as we watch every interview hooked on our success.
We’ve gone from one key goalscorer up front in Andy Cook, to having goals all over the pitch. Antoni Sarcevic and Bobby Pointon have five in the league; with Will Swan, Stephen Humphrys and both Calum Kavanagh and Cook returning from injury with fourteen between them across all competitions. Factor in that Josh Neufville has added three from the wing, and both George Lapslie and Alex Pattison have scored twice, it’s some effort.
An effort that has seen thirteen different goalscorers score a combined 35 goals, which is the highest in England. Impressive stuff.
As I said last week, games against Stevenage and Lincoln will be as good of a test as ever as to how good we are. But we said that before Wycombe, Luton, Huddersfield and Cardiff. 12 Points.
And as we are a quarter of the way through the season, the most curious thing of all is the fact that our next 10 games after playing this weekend and next Tuesday are against: 7th, 9th, 13th, 15th, 16th, 19th (x2), 20th, 21st and 22nd.
I know there’s a real danger of getting carried away. But if we can keep this up, there’s a huge prize in sight for us. We’ve done the hardest part already, based on the conventional wisdom of looking at a league table.

Because there’s more to do
Because of course, conventional wisdom counts for nothing in football. If we want to get Championship football, we have to go out and do so. If we can replicate the form we’ve found in this first quarter, we’ll be at 50 points by January.
That’s not reckless optimism. It’s simply repeating what we’ve already achieved.
We saw what promotion meant to this club back in May. What the collective weight of frustration being lifted looked like. And in many ways, we have seen that winning feeling follow through into this season.
But it’s hard to shake off the idea that it could be a little bit more than that. Or rather, that’s how we need to start thinking about it. I was impressed to see Alexander asking for our fans to cheer if we get turned around at home. What a long way we’ve come since seeing squads look frightened to play at VP.
Continuing on this trajectory to January would also strengthen a case for real investment to try and take us to the next level. You can’t help but feel that actually, a lot of this is us all positively reinforcing the idea of success. Because it’s become easy to want, hope and expect it with how we are playing, and what we are seeing.
The first job though, is to get three more points this weekend. A tough job against a side unlike any other we’ve played this season. And the only side left in the division with a perfect record at home, after we drew last weekend.
But I’ll finish by saying this.
If we want Championship football, we need to go out and get it. Let’s not be afraid to say that’s the aim, or the target. Let’s move away from a quiet optimism, and hopefulness, to saying what I’m sure many of us feel.
There’s nothing we want more.
Categories: Opinion, Uncategorized
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Thank you so much…have the best summer!
Now we must pull together, not apart
One of the great things about lower league football is that you can compete at the right end of the division if you get things right. We are getting things right and there’s absolutely no reason the squad can’t compete for promotion.
We’ve not been lucky and we are where we deserve to be.
That said we haven’t had a poor run yet to test the resolve and confidence of the team.
Cardiff look set to really kick-on and win the division, which makes our result against them even more of a statement. Stockport look ominous too. However, neither of these clubs can impact our results so we just have to keep picking up points and see where we end up. Rather than thinking about promotion I’m going to continue enjoying the ride. Maybe we should do as Alexander the Great tells us and ignore the league table entirely!
The one thing I will say is Bulls weren’t arguably one of the best teams in the world they were objectively one of them. They were arguably THE best team in the world.
I thought you were going to discuss whether we are ready for promotion if we get it.
I’m not sure we are but it would be fun to try
we are going to need a bigger ground
Don’t we need a better acedrmy if we are in the Championship and therefore we need our own training ground !!!
As much as I would love to be in the Championship, then to make a decent effort in that league, we would need a very wealthy owner who can accept losses. The vast majority of Championship clubs operate at a loss. Those that either break even or make a small profit, do so by selling players. Our attendance figures really can’t get much higher, and the reality in the lack of eye catching performances against very competitive clubs, could see either a reduction or at best plateauing in the numbers of Pay on the Day City supporters. It is likely that Season Ticket prices would have to increase (visit the Sheffield clubs website to see their prices), which would also impact on the attendance. So a lot would need to change, both in the club and the support. Without the foundations in place, it could end up badly.
Bradford City clearly has the potential to be a Championship club, though to survive and thrive at that level would probably require significant new investment – the average budget in the Championship is reportedly double our budget for this season. The comment by Dunc above about needing a bigger ground is very interesting, home crowds this season are heading close to complete ‘sell-outs’ – what more could be done to increase capacity at Valley Parade?
I believe when midland road stand was built, it had the infrastructure put in place for another tier on top, and the corner to join up with the kop!
I can recall that too. If the club keeps going as it currently is, we would need that 2 tier Midland Road stand. How ace would that be!
Thanks, Nicholas – very interesting, apparently Midland Rd stand capacity is 4,500 & NW Corner stand is 2,300…
Geoffrey Richmond obtained permission from the then council to extend the main stand for the full length of the pitch by building across the bottom of Valley Parade.
something to ponder over Jake? I’m happy and I’m sure all Bradford City supporters are the start we’ve had. This start has given us a good foundation to build on. It’s no more than this club and supporters deserve. It’s a sleeping giant. At the moment we’re on track to achieve what our first priority was….to stay in this division. I’ve watch some championship games this season and City would not look out of place. We need to continue with this form and achieve what most of the supporters would like to see consecutive promotions. This squad is good enough.
Just written to someone that after watching Championship teams this week, I am so glad I’m a City supporter with the quality of football we’ve been treated to this season.
Too true Kenneth!
something to ponder over Jake? I’m happy and I’m sure all Bradford City supporters are the start we’ve had. This start has given us a good foundation to build on. It’s no more than this club and supporters deserve. It’s a sleeping giant. At the moment we’re on track to achieve what our first priority was….to stay in this division. I’ve watch some championship games this season and City would not look out of place. We need to continue with this form and achieve what most of the supporters would like to see consecutive promotions. This squad is good enough.
Its been so much better being back in League 1, big crowds, sold out away ends at VP, proper derbies plus the quality of football is streets ahead of League 2. So I don’t have an issue to stick around here for another year or so. Add to that I can see two major clubs coming down from Championship, so that will only add to League 1 mix.
On the flip side I feel this might be our best chance of getting out of the league, i.e. could the stars be aligning for us….
The buzz of promotion from League 2 is still coursing through my veins. What ever happens I just want to enjoy the moment. This doesn’t come often for City fans.
To truly move up the football pyramid we seriously need to look at increasing our stadium capacity. We need more seats for away fans, with 5,000 minimum too. Then it will sustain our club at the top tiers. A city like Bradford can easily support a championship/top flight club. We need to be ambitious to make it
So, if we build another tier on Midland Road, is our capacity around the 28000 mark? If so, that’s a decent size for the Championship.